Research
I conduct user research and analysis to create insight-driven solutions. Through interviews, workshops, and testing, I uncover key insights to deeply understand the brand and product.
UX and UI design
To create intuitive and impactful solutions, I blend functionality with aesthetics. Through iteration and attention to detail, I align designs with both user needs and brand values.
Brand design
I craft visual identities that tell a brand’s story and engage its audience on a meaningful level. My work strengthens recognition, builds trust, and creates lasting connections.
Communication
I use storytelling through design to connect brands with their audience. By focusing on shared values, I craft clear and impactful communication that builds trust and genuine connections
Stockholm-based digital designer with a passion for user-centered design combined with the visual aspects of web design. For me, design is not only about the aesthetics, it’s about telling stories, evoking emotions, and crafting meaningful interactions that resonate deeply with users. By placing the user at the heart of the process, I strive to deliver solutions that are both intuitive and impactful.
Storytelling plays a central role in my approach. I believe everyone has a story to tell, and I bring brands to life by translating their visions into designs that inspire and leave a lasting impression. I believe it’s the thoughtful details that make design truly memorable, creating experiences that feel seamless, engaging, and authentic.
2024
The Wine Society